Report: Wendy’s fastest, Burger King least precise among drive-thrus

   October 10, 2012 1:21 pm    0

 

In less time than it takes some computers to power up, Wendy’s can get a customer in and out of its drive-thru, according to an annual report from QSR Magazine.
The fast food chain needed 129.75 seconds to clear a car through its queue last year – 16 seconds better than 2010, and faster than any other major chain.
Chick-fil-A takes slightly longer – 190.06 seconds, or just over 3 minutes – to do the same. But the chicken company has the best accuracy ratings, getting 92.4 percent of drive-thru orders correct.
Less impressive: Burger King, which requires 201.33 seconds to serve car-bound customers and also has the worst precision record. The chain correctly delivers 83 percent of its drive-thru orders, down 6.7 percentage points from 2010.
QSR, which focuses on the quick-service restaurant industry, paired up with Insula Research to survey seven fast food joints on their drive-thru performance. Read the whole report at http://www.qsrmagazine.com/reports/2012-qsr-drive-thru-study

 

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