It’s a balmy 8 degrees outside. Roads are slick with ice and snow is piled up in frosty mountains at the edges of parking lots.
Doesn’t that put you in the mood for a chilly Italian ice or a cool frozen custard?
The folks at Rita’s — where their slogan is “ice, custard, happiness,” — are hoping so. The chain’s Erie location, at 1406 West Gore Road, opens for the season at noon today.
The locally owned business acknowledged the irony of its timing Wednesday on social media.
The Rita’s post said: “Mother Nature has her plans and here at Rita’s, we have our plans — we are opening tomorrow, March 13 — despite today’s blizzard.
The post goes on to say that “rewards are in order for the brave Rita’s fans who come to buy the treats they have waited all winter to enjoy.”