Her Times
By Pam Parker Erie Times-News staff blogger
Pam Parker's blog takes on everything from women's fun to momisms to lifestyles around Lake Erie and real estate. She'll take you down Memory Lane, up through sports and fun and off the grid. Get ready for laughs — it's more than just Pam. It's Pamdemonium.   Read more about this blog.
 Phone: 814-870-1821
Posted: October 19th, 2012
Fashion Friday — Cozy Bug dresses cute as a bug …

Shark Tank, on ABC-TV, gets my interest every week — in between high school football games! And when fashionistas get the sharks to bite, you gotta love it.

A mom, Aly Lessor, launched Cozy Bug a children’s clothing line inspired by her adorable daughter and some Southern idealism. She developed pillowcase dresses that grow with kids, and they are cute as can be. The dresses are tied over the shoulders with colorful ribbons. As the kids grow, the dresses become tops that they wear over shorts or leggings. Of course they have matching hair bows. In a funny moment, Kevin O’Leary forbid Lessor from selling the dresses without a hair bow.

Lessor said each dress costs about $6 to produce, and she sells them for $19.99 and up. She sold more than $300,000 worth of dresses online, and started a dancewear line called “Dance Bug.”

The sharks fought over this one, but Aly took a $50,000 deal and  30 percent stake in the company from Daymond John, founder of FUBU.

Pam Parker is the editor of Lake Erie LifeStyleHer Times and House to Home at the Erie Times-News in Erie, Pa.

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Comments
One Response to “Fashion Friday — Cozy Bug dresses cute as a bug …”
  1. These dresses look too cute on girl kids.It can be a nice DIY project.I am going to try it out for my daughter.

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