Her Times
By Pam Parker Erie Times-News staff blogger
Pam Parker's blog takes on everything from women's fun to momisms to lifestyles around Lake Erie and real estate. She'll take you down Memory Lane, up through sports and fun and off the grid. Get ready for laughs — it's more than just Pam. It's Pamdemonium.   Read more about this blog.
 Phone: 814-870-1821
Posts tagged ‘Super Bowl’
Posted: February 26th, 2014

got milkMy boys fought over that 1998 Super Bowl poster at left of John Elway of the Denver Broncos and Reggie White of the Green Bay Packers. When the boys shared a room, it had a place of reverence on one wall. They moved into rooms of their own, and it eventually went to the youngest. FYI — the Packers lost the battle memorialized in this poster — after winning the Super Bowl title in 1997. White died in 2004 — that made the poster all the more important to my youngest — a legendary Packer fan.

The “Got Milk?” campaign dates back to 1993, and it is iconic. According to a Time Magazine article, the whole thing started with the California Milk Processor Board and ad agency Goodby, Silverstein & Partners. The article quotes Jeff Goodby, co-chairman of the agency. “We discovered there was a certain kind of irreplaceability to milk that I think is what made the campaign work. We did a focus group where a woman said, ‘The only time I notice milk is when I run out of it.’”

From there, “Got Milk” took off with a national campaign from Lowe Campbell Ewald with countless celebrities milking the fame with mustaches. Taylor Swift, David Beckham, Elton John, Heidi Klum, Ron Howard, Shaq, Michael Jackson, athletes from every sport you can think of … and oh Batman and Superman. Here’s a link to some of the photos of celebs who donned a ‘stache for “Got Milk?”

Everyone recognized the campaign, but it had one problem — for all the $$ spent, milk drinking is still declining — a trend that started in the 1970s, according to the Time article.

You can see the new campaign “Milk Life” here.  It points out milk’s 8 grams of protein. It will be interesting. An Ad Age article notes that Silk Milk sales have increased by more than 9 percent in the past year. The Ad Age article also shared the memorable “Aaron Burr” Got Milk? commercial from the 1990s.

I’ll miss “Got Milk?” How about you?

Pam Parker is the editor of Lake Erie LifeStyleHer Times and House to Home at the Erie Times-News in Erie, Pa. She is mom to three, stepmom to three and GramPam to one.

Posted in: Uncategorized
Posted: January 23rd, 2014

ColemanIf you watch any video with Seattle Seahawks fullback Derrick Coleman, you’ll be inspired.

He is the first deaf offensive player to ever play in the NFL. USA Today reported that Duracell released a commercial about his story. It made me cry. Deaf since age 3, Coleman beat some tough odds to wear hearing aids in a rough game. Here’s a link to the USA story that also includes a letter Coleman responded to from a young deaf student.

Another Super Bowl story centers on Denver Broncos‘ quarterback Peyton Manning’s use of the word “Omaha” in play calling. The folks in Omaha are ecstatic, and everyone is playing the gig for all it’s worth. This NPR interview has NPR’ Melissa Block and David Brown, president and CEO of the Omaha Chamber of Commerce, sharing some fun news about how Omaha has benefited from the play calling.

The report shares that Omaha donates $800 to Peyton Manning’s charity every time he said “Omaha” this season — to the tune of $25,000. It’s safe to say there are a lot of Bronco fans in Omaha. And the city returned the favor. When chicks were born at the zoo, one was named Peyton. The city also made a video — click here to see it.

The back stories to Super Bowl – which takes place in New Jersey on Feb. 2 — are great fun. One forecast that will highlight the event is cold temperatures and snow — something all of us in Erie, Pa., can understand.

Pam Parker is the editor of Lake Erie LifeStyleHer Times and House to Home at the Erie Times-News in Erie, Pa. She is mom to three, stepmom to three and GramPam to one.

Posted in: Uncategorized
Posted: November 6th, 2013

Goldieblox

Months ago, Intuit launched a contest called Small Business Big Game that will award a small business its own Super Bowl commercial. Some Erie companies entered admirable ideas, but didn’t hit the final Top 20.

However, quite a few women- and family-owned companies did make the Top 20. The contest will narrow down to four finalists in about four days, and the winner will be chosen. In the meantime, here are a few of my favorites.

GoldieBlox Engineering toys for girls, Oakland, Calif.  There are no bears in this story. Instead this toy company, headed by Debbie Sterling, a Stanford graduate, sells toys that encourage building skills in little girls. Sterling has a degree in Mechanical Engineering/Product Design and wants to see more women succeed in her field.

Barre Bee Fit, Chicago, Ill.
Written about in Self Magazine and dozens of other places, this workout technique of incorporating the ballet barre into fitness routines is sweeping the country.  Jillian Lorenz and Ariana Chernin started in Chicago, and they have franchises either in or on the wayt to Pittsburgh, Ann Arbor, Milwaukee, Detroit, Washington D.C. and Indianapolis. I think Her Times may have to take a road trip and test this out.

Barre Bee

Here’s the rest of the pack — with 11 companies that manufacture food. The rest fall into a variety of categories.

Locally Laid Egg Company, Duluth, Minnesota
Jackson’s Honest Chips, Crested Butte, Montana
Kebroak BBQ, Hialeah, Fla.
Anda Piroshki, San Francisco, Calif.Sweet Lucie’s Organic Ice Cream, Los Angeles, Calif.
Wireacake Bakery, Huntington Beach, Calif.
Cops and Doughnuts, Clare, Mich.
Liddabit of Sweets, Brooklyn, N.Y.
Three Jerks Jerky, Venice, Calif.
Food for Lovers, Austin Texas
Mama Jess Organic Pasta Sauce, Barrington, Ill.
Sweet Lucie’s Organic Ice Cream, Los Angeles, Calif.

Green technology
Urban Wood Goods, Chicago, Ill. – construction
Dairypoop.com, Nampa, Idaho – it’s dairy compost

Personal health and beauty products
Dream Beard, Atlanta, Georgia – better beards
Clean George, Bend, Oregon – natural beauty products

Clothing
Goodie Two Sleeves, Chatsworth, Calif. – funny T-shirts and more.

Pet foods/services
Woofie’s, Ashburn, Virginia
Barley Labs, Durham, N.C.

Pam Parker is the editor of Lake Erie LifeStyleHer Times and House to Home at the Erie Times-News in Erie, Pa. She is mom to three, stepmom to three and GramPam to one.

Posted in: Uncategorized
Posted: February 3rd, 2013

49ersIt’s Super Bowl Sunday, and I grew up loving football with my dad Walt Strosser, a legendary high school football coach. My hubby is an assistant football coach and all five boys in this blended family played the game.

My oldest has been a San Francisco 49er fan since he was a tot. We’ve been to San Diego — but not San Francsco, and today our hearts are close to San Francisco — hoping for a win over the Baltimore Ravens.

My son has had a 49ers baseball cap every year that I can remember. They aren’t easy to find around here. He started as a fan in the glory years of Jerry Rice and Steve Young.  He lives in Virginia, and I know his girlfriend has already taken care of the hat for this year.

One of my daughter’s friends loves the team too. It’s kind of in the family — except for my youngest’s love of Green Bay Packers — but even he is rooting for San Francisco today.

I don’t know much about the players for either team in today’s game. But I do know the coaches are brothers. That in itself is an interesting story.

Tony Bennett, will hopefully sing “I left my heart in San Francisco” at some point during today’s festivities. If not, watch the video of a 1960s version here. And here’s his 1982 version on Johnny Carson. It’s associated more with the San Francisco Giants than the Niners, but who doesn’t love Tony Bennett? He first sang the song in 1961.

Good luck to both teams, and Go Niners!

Pam Parker is the editor of Lake Erie LifeStyle, Her Times and House to Home at the Erie Times-News in Erie, Pa. She is the mom of three, stepmom to three and step-grandmom to one.  Her oldest son has been a San Francisco 49er fan for more than 20 years. 

Posted in: Uncategorized
Posted: June 13th, 2012

You’ll remember the popular Volkswagen commercial that first aired during Super Bowl 2011. It starred a miniature Darth Vader (an adorable kid) who attempted unsuccessfully to use his force in the house. But the Star Wars icon went outside, waved his hand and started the Volkswagen Passat, thanks to his dad’s quick unnoticed attention — and remote starter. Watch it here.

Max Page is the 7-year-old youngster who gave life to the role. A heart patient from birth, he has a pacemaker and has raised funds for other heart patients. He will undergo open-heart surgery in Los Angeles this morning to repair a hole in his heart and replace his pulmonary valve. The actor appears on the Young and the Restless.

Max and his mom, actress Jennifer Page, appeared on TODAY in February 2011. He has a terrific can-do attitude. If you have a kid who has to handle illness or surgery, Max has some amazing advice:

“‘Kids, if you use your force and dream big, you can achieve anything. We may be small — but we’re mighty!”

Read what Max has planned for when he gets home here.

Pam Parker is the editor of Lake Erie LifeStyleHer Times and House to Home at the Erie Times-News in Erie, Pa.

 

Posted in: Uncategorized
Posted: February 6th, 2012

I watched just about every minute of the Super Bowl and what a game! The halftime show, featuring Madonna, was a big show, as Ed Sullivan would say. And it did not go off without controversy. Too bad, too. It was a good one.
If you haven’t heard by now, M.I.A., a British singer, apparently felt the need to flip the bird to the camera during “Give me all your luvin.”
The NFL and NBC released a quick apology, but it did mar an otherwise rocking performance by the Material Girl. “Vogue” was particularly good as was “Music” and the finale where Singer Cee Lo nearly stole the show in his duet with Madonna as they and a gazillion singers/dancers in choir robes performed “Like a Prayer.”
LMFAO and Nicki Minaj were also part of the show along with Roman warriors and marching bands. Facebook and Twitter lit up with comments that Madonna lip-synced, but I figured everyone did that.
Madonna looked great, but the thigh-high boots and Prince Valiant costume appeared to hamper her movements. I wish the 53-year-old had worn something else. In all, it was entertainment. The commercials were good fun. Fiat, M&M, Clint Eastwood’s Chrysler ad and those Doritos ads were among my faves.
Another Super Bowl is history. Next up, it’s Super Bowl L. And the oddmakers are already picking the Patriots as favorites to win. I wonder who they’ll bet on for half-time.

Posted in: Uncategorized

Switch to our mobile site